Head of Retention
3000-4100 €/mon.
neatskaičius mokesčių
CVbankas.lt skaičiuoklės duomenys.
Full-time
Kaunas
- UAB „Kavos draugas“
About us:
Coffee Friend is an international omnichannel coffee retailer operating across 12 European markets. With a 15-year track record and 8 growing companies, we serve over 15 million online visitors yearly and boast an exceptional NPS of 86%.
We’re on a mission to make coffee more than just a purchase - we want it to be a daily ritual. Join us to lead our expansion in Western Europe and build a scalable engine that turns one-time buyers into lifelong fans.
We’re on a mission to make coffee more than just a purchase - we want it to be a daily ritual. Join us to lead our expansion in Western Europe and build a scalable engine that turns one-time buyers into lifelong fans.
About the Role:
This is a business - critical growth role with a direct impact on revenue and Customer Lifetime Value (LTV). You won’t just be managing newsletters, you will be identifying exactly why customers don’t come back—and fixing it.
You will own:
You will own:
- Second Purchase Rate: (30 / 60 / 90 days);
- Customer Repeat Frequency: Increasing the number of orders per year;
- Customer Lifetime Value (LTV): Maximizing the long-term value of our database.
Key Responsibilities:
- Analyze & Diagnose: Identify drop - off points after the first purchase. Analyze cohorts by product category, market, and behavior to map the real customer journey;
- Build the Repeat Purchase Engine: Design and launch cross - channel initiatives involving Product & UX improvements, Lifecycle automation, and Commercial logic (loyalty, pricing, subscriptions);
- Execute Fast: Maintain a high tempo of experimentation (weekly/bi-weekly sprints). Prioritize high-impact moves and work hands-on with execution teams;
- Drive Cross-functional Leadership: Collaborate directly with Ecommerce, Marketing, Data, and IT teams. You will report directly to the CEO.
Requirements:
- Growth - minded: You are a product-led growth strategist, not just a campaign executor;
- Experienced: 4–8 years in Ecommerce, DTC, Marketplaces, or Subscription-based businesses;
- Retention Expert: You have a deep understanding of customer behavior, repeat purchase triggers, and UX conversion optimization;
- Data - Obsessed: You live in cohorts, funnels, and LTV calculations.
Why join us?
- Scale: Direct impact on a €100M+ international ecommerce business;
- Creation: Opportunity to build a retention framework from scratch, not just maintain an existing one;
- Influence: High visibility role working directly with the CEO;
- Ownership: The autonomy to test your boldest ideas and see immediate results.
And of course:
- A new, modern office with a view of the rivers’ confluence and Kaunas Old Town, plus hybrid work options;
- A friendly “coffee friends” team and a great working atmosphere;
- Plenty of opportunities for growth in an innovative, fast-growing company;
- Deep insights into the world of coffee and great coffee every day ☕
Company offers
Work life balance
Flexible work hours Remote work possibilityOffice
Table football Game consolesTransport
Free parkingOther
Discounts for company products/servicesSalary
3000-4100
€/mon.
gross
UAB „Kavos draugas“
„Kavos Draugas“ – tarptautinis kavos ir kavos aparatų mažmeninės prekybos tinklas, veikiantis Europoje pagal specialiai kiekvienai rinkai sukurtą vietinį vardą. Mes orientuojamės į išskirtinę pirkimo patirtį ir aukštos kokybės produkciją.
Detaliau apie įmonę: www.Kavosdraugas.lt
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Detaliau apie įmonę: www.Kavosdraugas.lt
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information about UAB „Kavos draugas“
2255 €
Avg. salary gross
(4% didesnis už LT vidurkį)
281
Number of employees
50-100 mln. €
Pajamos 2024 m.
Distribution of employees by salary (before taxes):
25% earn up to
1595 €
25% earn
1595-2094 €
25% earn
2094-2593 €
25% earn more than
2593 €